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OneCommand’s Loyalty Programs offer the ability to dramatically increase the number of current customers that return to the dealership for service, and ultimately, repeat purchases |
A few simple enhancements to the way in which the customer is made to feel valued can truly go a long way in building a longer, more profitable relationship.
Only 11% of buyers return to their original dealership of purchase for ongoing and regularly scheduled maintenance. Of that 11%, 72% will eventually re-purchase from that same dealership. That means at the average dealership, 89% of buyers will never return and never buy again. How can you decrease that number and increase the percentage of loyal customers that will re-purchase in the future?
*Sources include NADA, Cap Gemini, CNW
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