If you live in the northern part of the country (and some of the south), you’re probably tired of this year’s endless winter. Or you might be like me and loving that the weather man is calling for another couple of inches of snow this weekend. No matter how you feel about this extremely cold winter, spring is on its way. As a matter of fact, it will be time to spring ahead one hour next weekend. Why not help your customers fling into spring with a Daylight Saving reminder?
Reach Out to Customers
The Daylight Saving time change offers a perfect opportunity to communicate with your customers to stay top-of-mind. It also presents a chance to offer spring service maintenance tips or specials to help prep your customer’s vehicle for warmer weather. Even though the spring season, for much of the country, won’t be going into effect until late March or early April, Daylight Saving gives you an opportunity to reach out and stay in touch with your customers.
Create Sales Opportunities
Just like any other seasonal happening, Daylight Saving is a great time to promote your new vehicle inventory. Tell customers to fling into spring with a new vehicle or spring into a new vehicle. It’s a great way to get your new vehicle inventory in front of your customers and tell them about any special pricing you have.
Regardless of your marketing angle, be sure to jump on this chance to communicate with customers about the upcoming time change. They will appreciate the helpful reminder and reward you with increased traffic and revenue. So, what are you waiting for? Fling into spring with a Daylight Saving reminder.