ONECOMMAND’S BLOG

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  • Don’t Lose Your Message By Over Communicating

    February 14, 2013
    Communication with your customers is key to building meaningful, lasting relationships. However, over communicating will cause your message to become marketing noise and potentially get lost in the chaos. OneCommand is the leader in Customer Marketing and Loyalty Automation™ for auto dealers and through our years of experience, we’ve developed several best practices to help our customers refrain from over communicating. In today’s one-to-one marketing world, it is more important than ever to make your marketing stand out; don’t lose your message by over communicating. Read More

  • Show Love to the U.S. Presidents

    February 08, 2013
    The third Monday in February has always been denoted as President’s Day, but some Americans honor all of the presidents while others tend to pay tribute to a specific one. Businesses and schools even honor the holiday differently – some are closed and others keep their doors open. However, there is one industry that always pays homage to the Presidents of U.S. history past – the auto industry. Learn 3 ways you can capitalize on this U.S. holiday. Read More

  • Show Love to Your Customers

    February 01, 2013
    February is the month to show love and what better way to build loyalty than demonstrating love to your customers. Valentine’s Day presents the perfect opportunity for you to show love to your customers and since it is only 13 days away, it is time to start planning your campaign strategy. Today I’ll share three ways you can show love to your customers this Valentine’s Day. Read More

  • Start Your New Year Off by Building Customer Loyalty

    January 25, 2013
    Every business wants to have a loyal customer following. However, loyalty is not something you get; it is something you earn. In today’s market, a successful company sees 80 percent of its business from 20 percent of its customers. And we all know that maintaining a loyal customer base is a lot less expensive than trying to attract new business. You have a powerful incentive to nurture and maintain your current customers versus going out and marketing to new ones. What are your plans in 2013 to build customer loyalty? Read More

  • Start Your 2013 with a Customer Appreciation Event

    January 18, 2013
    Colder weather is sweeping the nation and depending on your location, more winter storms may be heading your way! Typically winter time brings an absence of activities for families and most discover that it is hard to find fun things to do. Your customers are probably sick of staying indoors to avoid the winter climate and are ready to get out of the house. Read More

  • Spread Goodwill to Start Your New Year Off Right

    January 11, 2013
    2013 is officially under way! The good news is, the New Year will bring big opportunities for the automotive industry, according to Edmunds and NADA. Industry experts forecast auto sales to reach 15 million in 2013, which is up from 14.4 million in 2012. What are your plans to capitalize on the auto industry sales growth expected in 2013? Read More
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