ONECOMMAND’S BLOG

Find out more information about what’s happening with us.

  • Promote Back-to-School Marketing to End Summer with a Sizzle

    August 08, 2014
    Last week we discussed the back-to-school season is in full swing and how to get involved with your local community by hosting a school supply drive. This week we take another look at three back-to-school campaigns that will also drive traffic and revenue to your store. End your summer with a sizzle by promoting back-to-school marketing. Read More

  • Extend Community Outreach to End Summer with a Sizzle

    August 01, 2014
    If you’ve been out shopping over the past couple of weeks, you’ve probably noticed the abundance of back-to-school gear flooding the aisles. Even if you haven’t stepped foot into one of the major retail outlets, you’ve likely seen the back-to-school fliers stuffed into your mailbox offering exclusive savings. Even if you don’t want to believe it, the back to school season is here. Read More

  • Spark Additional Revenue with Reputation Management

    July 25, 2014
    It’s no secret that auto buyers are turning to online resources before making an in-store purchase. Today’s buyers are more informed and ready to purchase when they walk into their dealership of choice. This is because these internet-savvy shoppers are researching their favorite model, including options and availability, examining local dealerships to see who carries the model of their choice, and visiting review and social sites to gather other consumers’ opinions to solidify their decisions. Once this extensive research is complete, then buyers go to the dealership to test drive the vehicle. Sound about right? Read More

  • Spark Additional Revenue with Vehicle Buy-Back

    July 18, 2014
    If you’re like most dealers, acquiring quality pre-owned vehicles can be difficult and costly. You’ve probably experienced the hustle and bustle of the local auction floor or the endless hours of searching private party entries to leave yourself thinking, “There has to be a better way!” Well, there is. Read More

  • Spark Additional Revenue with America's Favorite Delicacy

    July 11, 2014
    Did you know Americans buy more than 837 million packages of hot dogs at retail outlets per year? According to the National Hot Dog and Sausage Council, Americans are consuming close to seven billion hot dogs per year, making them one of Americans favorite foods. You’re probably wondering what all of this has to do with driving more sales and service traffic to your dealership. Well, July is National Hot Dog Month and July 23rd is National Hot Dog Day, which presents a perfect opportunity to leverage an American favorite delicacy and spark additional revenue for your pocket. Read More

  • Spark Additional Revenue with Christmas in July

    July 03, 2014
    Awe Christmas, the smell of pine, festive lights, hot cocoa, and jolly old Saint Nick. It’s hard to imagine celebrating such a traditional holiday in the middle of July when most of the county is experiencing the heat waves and humidity of the summer. However, celebrating Christmas in July allows your dealership to provide a marketing message that is different, something that makes you stand out from your competition. If you’re looking to capitalize on this unique “holiday,” here are three ways you can spark additional revenue. Read More
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