ONECOMMAND’S BLOG

Find out more information about what’s happening with us.

  • Help Your Dealership Bloom with Tax Time

    April 04, 2014
    April 15th, tax day, is right around the corner and if your customers are procrastinators, they may not have filed their taxes yet. Think about offering them a helpful reminder that taxes are coming due and now is the time to schedule their appointment with the accountant or finish filing through an online tax service to ensure they arrive on time and avoid costly late fees. Even if your customers aren’t procrastinators and they’ve already received their refund, they will appreciate your reminder and it will help your dealership stay top-of-mind for future vehicle needs. Read More

  • Fling into Spring with Customer Feedback

    March 28, 2014
    Did you know customer satisfaction is directly tied to retention and loyalty? Think about it… If you’re providing an exceptional customer experience, then your customers are more likely to return to your dealership for future vehicle needs. If they feel they did not receive the level of service they desired, then chances are they will not return and in fact, statistics show they will tell nine to 15 people about their “horrible” experience. How do you truly know if your customers are happy with their experience? How do you know if they like and trust their service advisor or sales associate? How do you know if they will return to your dealership and refer their family and friends? Read More

  • Fling Your Vehicle into Spring

    March 21, 2014
    It’s official! Spring has arrived. Yesterday was the first day of spring, which means it’s time to prepare for the warmer weather ahead. If you’re looking to drive additional traffic and revenue to your Service Department, you should capitalize on this chance to inform customers of needed service. Depending on your part of the country, you’ll want to help your customers prepare their vehicles for the climate change with location specific services. Check out these two ways to fling into spring and celebrate the official change of season to bring customers to your service drive. Read More

  • Fling into Spring with a Slam Dunk

    March 14, 2014
    If you haven’t done so, it’s time to fill out your NCAA brackets. Most have to be turned in by midnight on Wednesday, March 19th, so you only have five days left. While you’re getting amped for the big tournament and selecting your teams, be sure to share your excitement with customers and prospects. The NCAA tournament always brings a great opportunity to reach out and connect with your database to drive traffic and revenue to your store. Here are two ways to fling into spring with a slam dunk! Read More

  • Fling into Spring with Lucky Leprechaun Loot

    March 07, 2014
    Can you feel it? The spirit of the Irish is in the air. If you frequent any retail outlets, you may have noticed the sprinkle of green in the aisles to celebrate St. Patrick’s Day. Do you plan to leverage the holiday as a marketing opportunity to spread the luck of the leprechauns to your customers and prospects? If so, how do you plan to communicate with your customers? What will you say? Will you offer special savings? Today we’ll share two quick campaign ideas to help you show customers a pot of gold at your dealership. Read More

  • Fling into Spring with a Daylight Saving Reminder

    February 28, 2014
    If you live in the northern part of the country (and some of the south), you’re probably tired of this year’s endless winter. Or you might be like me and loving that the weather man is calling for another couple of inches of snow this weekend. No matter how you feel about this extremely cold winter, spring is on its way. As a matter of fact, it will be time to spring ahead one hour next weekend. Why not help your customers fling into spring with a Daylight Saving reminder? Read More
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